Brand Campaign
Philips
Production Manager · Client Servicing
Produced a suite of Philips brand films, coordinating pre-production, on-set execution and post delivery aligned to brand tone and product story.
01
Brand Management
02
Creative Production
03
Campaign Direction
04
Content Strategy
Selected clients & brands
SLOMOS/ZIIST/Better Beauty/Grass/Philips/YOHO/IBTR/ThinkRight/Xmonks Media/Faheem Abdullah/Aaryan Bhagat/SIDBI/The Union/USAID/RealMe/Haute Homes/National Geographic/NG Networks/Investor's Clinic/Bluefire/Purella/Artha Global/PremiumRealty/SLOMOS/ZIIST/Better Beauty/Grass/Philips/YOHO/IBTR/ThinkRight/Xmonks Media/Faheem Abdullah/Aaryan Bhagat/SIDBI/The Union/USAID/RealMe/Haute Homes/National Geographic/NG Networks/Investor's Clinic/Bluefire/Purella/Artha Global/PremiumRealty/
I'm a Creative Producer and Brand Manager with four years running end to end campaigns for D2C, music, tech and lifestyle brands across India and the UK, from the first storyboard to the final cut.
About
Building culturally relevant brands.
Four years in, I'm a Creative Producer and Brand Manager who runs campaigns from a blank page to the final cut.
At Wolfpack Labs I lead brand and growth for D2C names like SLOMOS, ZIIST and Better Beauty, building strategy, storyboarding shoots, supervising editors and vendors, and folding AI tools like Higgsfield, Flow.ai, Gemini and HeyGen into the production workflow.
Before that, at Spacepepper Studios I shipped 50+ brand campaigns, music videos and ads for Grass, Philips, Yoho, IBTR and ThinkRight, and produced music video launches with Faheem Abdullah and Aaryan Bhagat.
I finished my MSc in Marketing with Advertising at the University of Leeds with a Distinction. The intersection of AI, storytelling and brand is where I like to work.
Experience
Four years, four teams, one direction.
2025 - Present
- Developing and executing brand launch and growth strategies, managing integrated digital and social campaigns for D2C brands including SLOMOS, ZIIST and Better Beauty.
- Leading end-to-end creative production: concept, content strategy, scripting, storyboarding and platform-specific storytelling.
- Managing video and photoshoot production from pre-production to on-set supervision to post-production delivery.
- Supervising creative teams, editors, designers and external vendors on timeline, budget and workflow.
- Leveraging AI tools, Higgsfield, Flow.ai, Gemini, HeyGen and more, for ideation, scripting, visuals and production workflow.
- Ensuring brand consistency and performance via analytics, audience insight and cross-functional collaboration.
Featured Projects
Brand Campaign
Go Whipped
Creative Director
Led the creative direction for the Go Whipped campaign — shaping the visual identity, art direction and shoot styling across the Birthday Cake and Hot Chocolate ranges, from picnic-day storytelling to intimate in-bathroom moments.
Brand Campaign
ZIIST
Social Media Manager
Managed social strategy and content roll-out for ZIIST, a sleep and wellness brand, building scroll-stopping creatives, hooks and campaign layouts across platforms.
Brand Campaign
Grass, Play Dirty
Production Manager
Sunscreen brand campaign for Grass. Developed the shoot concept and moodboard, supervised pre-production and oversaw 3D reels and static visuals.
Brand Campaign
YOHO Sneakers
Pre-production & Art Direction
Sneaker campaign shoot, oversaw pre-production, shaped the concept, art-directed the visuals and sourced elements aligned to brand identity.
Music Video · Album
Faheem Abdullah Music Videos
Creative Director · Client Servicing · Production Manager
Directed creative vision for four songs on Faheem Abdullah's album, storyboards, mood boards and end-to-end production for a cohesive album launch.
Music Video
Aaryan Bhagat, West Coast Swinging
Production Manager · Client Servicing
Converted the lead, then led pre-production, concept development and storyboarding for Aaryan Bhagat's vibrant single, coordinating with the client end-to-end.
Podcasts
India's Biggest Tech Roundtable & more
Client Servicing & Production Management
Produced Trakintech IBTR Roundtable, ThinkRight and Xmonks Media podcast episodes, from setup and client coordination to on-set production.
Social Media
Multi-brand Social Strategy
Social Media Manager
Ran social presence for clubnashaa, premiumrealtyinfra, haute.kitchen and more, post design, content calendars and performance-led hooks.
Skills
What I bring to a room.
01
End To End Production
02
Marketing and Growth
03
Creative Direction
04
Leadership and Business
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Recognitions and milestones.
Distinction, MSc Dissertation
On “Exploring How Perceived Anthropomorphism in Virtual Influencers shape Consumer Trust on Instagram.”
Global Industry Project Leader
University of Leeds, 2025. Led cross functional consulting with 5+ international industry partners.
Best Soundwork Award
Inshorts Film Festival 2023. Award winning audio design for a short documentary, chosen from 100+ submissions.
Best Visualization Award
Inshorts Film Festival 2023. Directed creative vision and visual storytelling for the same documentary.
50% Merit Scholarship
Academic excellence in Bachelor's at Amity School of Communication.
Visharad, Bharatnatyam
Graduate level certification following 8+ years of formal classical dance training.
Education
University of Leeds, United Kingdom
MSc Management in Marketing with Advertising
Distinction in dissertation on anthropomorphism in virtual influencers and consumer trust.
2024 - 2025
Amity School of Communication, India
BA in Journalism and Mass Communication
50% merit-based scholarship for academic excellence.
2020 - 2023
Bharatnatyam · Classical Dance
Visharad (graduate-level certification)
Formal classical dance training culminating in Visharad certification.
8+ years
Resume
The full story, on one page.
Every role, every result. Download or view the PDF for the complete résumé.
Contact